Looker Studio

Looker Studio

Looker Studio is a business intelligence and data analytics platform that enables users to explore, visualize and share data through an intuitive web interface. It features drag-and-drop tools to build dashboards, reports and data applications quickly without coding.
Looker Studio image
data-analytics dashboards reports data-visualization

Looker Studio: Business Intelligence Platform

Explore, visualize and share data through an intuitive web interface, build dashboards, reports and data applications with drag-and-drop tools without coding

What is Looker Studio?

Looker Studio is a business intelligence and analytics platform designed to help companies analyze data and gain valuable insights. It provides an intuitive, web-based interface that enables users without technical skills to explore, visualize and share data easily.

Some key capabilities and benefits of Looker Studio include:

  • Interactive dashboards - Users can create rich, customizable dashboards with advanced filters, drilldowns and visualization options like charts, maps and pivot tables.
  • Ad hoc analysis - It allows business users to ask questions of their data spontaneously without relying on technical resources.
  • Data modeling - The platform understands complex data structures and relationships between tables for accurate analysis.
  • Visual data exploration - Drag-and-drop tools make it simple to visualize current data without any coding.
  • Shared reporting environment - Dashboards, reports and scheduled looks created can be organized, annotated and shared across the organization.
  • Embedded analytics - Insights can be embedded into internal web portals, apps and systems to reach relevant teams.
  • Flexible deployment options - Looker can be deployed on cloud, on premises or in hybrid mode to suit security and scalability needs.

With an intuitive interface optimized for business users, Looker Studio aims to empower companies to explore all of their data, unearth valuable insights and make smarter data-driven decisions.

Looker Studio Features

Features

  1. Drag-and-drop interface to build dashboards, reports and apps
  2. Prebuilt customizable visualizations (charts, tables, maps, etc.)
  3. Interactive data exploration with filtering, drilling, pivoting
  4. Scheduled email reports and alerts
  5. Embedding analytics into web and mobile apps
  6. REST API and SDKs for integration
  7. Granular access control and permissions
  8. Git-based workflow for development and deployment

Pricing

  • Subscription-Based

Pros

Intuitive and easy to use, no coding required

Powerful analytics and visualizations

Scales to large data volumes

Flexible embedding and integration options

Collaboration features for data sharing

Cons

Can be expensive for larger deployments

Steep learning curve for advanced features

Limited customization compared to open-source BI tools


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